"India is one of the most optimistic markets, compared to other global economies, with 5 out of 10 exhibiting positive sentiment with regards to both macro-economic factors such as geo-political concerns, recession, or inflation, as well as micro-factors such as personal finances and their future income outlook, as per the 2023 Global Consumer Sentiment Survey from Boston Consulting Group. This positive attitude is translating into spending resilience, with 36 percent of consumers in India expecting to increase their spending in the next 6 months across categories, much higher than the global average of 17 percent. There is no single answer regarding how consumers around the world are feeling. Concerns about both macro and micro issues are high, and both show wide ranges, from less than 50 percent of Indian and Chinese consumers worried about personal finances and income to more than 80% worried in Japan, Argentina, and France. Consumer sentiment in the US rests roughly in the middle.