According to an annual “State of Mobile” report from app intelligence provider Sensor Tower, AI apps saw a surge of interest over the past year. This led to an over 200% increase year-over-year in consumer spending in AI apps like ChatGPT, Gemini, ByteDance’s Doubao, and others, bringing the total spent in the category to nearly $1.1 billion in 2024. Consumers spent nearly 7.7 billion hours using AI apps in 2024.
According to an annual “State of Mobile” report from app intelligence provider Sensor Tower, AI apps saw a surge of interest over the past year. This led to an over 200% increase year-over-year in consumer spending in AI apps like ChatGPT, Gemini, ByteDance’s Doubao, and others, bringing the total spent in the category to nearly $1.1 billion in 2024. Consumers spent nearly 7.7 billion hours using AI apps in 2024.