Amazon is developing consumer augmented reality (AR) glasses, codenamed "Jayhawk," entering a competitive market dominated by Meta. These glasses will feature a microphone, speaker, camera, and a full-color display, aiming for a late 2026 or early 2027 launch. They differ from Amazon’s delivery-specific eyewear, which will provide navigation for delivery routes and is expected to produce about 100,000 units by mid-2026. This development directly challenges Meta's upcoming AR advancements.
Amazon is developing consumer augmented reality (AR) glasses, codenamed "Jayhawk," entering a competitive market dominated by Meta. These glasses will feature a microphone, speaker, camera, and a full-color display, aiming for a late 2026 or early 2027 launch. They differ from Amazon’s delivery-specific eyewear, which will provide navigation for delivery routes and is expected to produce about 100,000 units by mid-2026. This development directly challenges Meta's upcoming AR advancements.