Getty Images Holdings Inc. is launching an AI tool to generate images from its extensive content library, addressing copyright and ownership concerns. Developed with Nvidia, it will use Getty's data and restrict image sources to avoid legal issues. The tool won't access Getty's news photos to prevent deepfake creation and won't allow trademarked material or assets users don't own. Businesses can add their own data or branding for ads. Generated content will carry Getty licenses and indemnification. Getty plans to compensate artists and contributors used to train the AI model. The move responds to concerns over AI tools benefiting from artists' work without permission or compensation. Getty will continue its legal action against Stability AI. This initiative highlights the importance of respecting intellectual property rights in AI development.
Getty Images Holdings Inc. is launching an AI tool to generate images from its extensive content library, addressing copyright and ownership concerns. Developed with Nvidia, it will use Getty's data and restrict image sources to avoid legal issues. The tool won't access Getty's news photos to prevent deepfake creation and won't allow trademarked material or assets users don't own. Businesses can add their own data or branding for ads. Generated content will carry Getty licenses and indemnification. Getty plans to compensate artists and contributors used to train the AI model. The move responds to concerns over AI tools benefiting from artists' work without permission or compensation. Getty will continue its legal action against Stability AI. This initiative highlights the importance of respecting intellectual property rights in AI development.