Intel launched its 6th gen Xeon server processors to regain data center market share from AMD. The chips offer improved performance and efficiency, with the "efficiency" model promising 67% fewer server racks. Intel also revealed its Gaudi 3 AI accelerator chips will be priced much lower than rivals, with an 8-chip kit costing around $125,000, undercutting the previous Gaudi 2 generation. The new Xeons aim to counter AMD's gains through better manufacturing and competitive pricing.