A CMR survey finds that 78% of Indian Micro, Small, and Medium Enterprises now prioritize operational efficiency over business expansion amid economic uncertainties. AI and digital tools are increasingly viewed as key enablers for cost optimization, process automation, and productivity improvements. This strategic pivot helps MSMEs remain competitive by streamlining operations and reducing overheads in a challenging market. The trend signals a broader maturation in how smaller businesses approach technology adoption, focusing on practical implementations that deliver immediate ROI and build resilience for long-term sustainability.
A CMR survey finds that 78% of Indian Micro, Small, and Medium Enterprises now prioritize operational efficiency over business expansion amid economic uncertainties. AI and digital tools are increasingly viewed as key enablers for cost optimization, process automation, and productivity improvements. This strategic pivot helps MSMEs remain competitive by streamlining operations and reducing overheads in a challenging market. The trend signals a broader maturation in how smaller businesses approach technology adoption, focusing on practical implementations that deliver immediate ROI and build resilience for long-term sustainability.