Razorpay, a fintech platform, has partnered with NPCI to introduce 'UPI Autopay on QR,' a revolutionary solution aimed at simplifying customer onboarding for subscription-based businesses. This two-step process involves quick 'scanning and paying,' taking less than 30 seconds. This innovation replaces the previous six-step journey, eliminating the need for app downloads or website sign-ups, allowing multiple customers to use a single QR code. Khilan Haria, SVP and Head of Payments Product at Razorpay, highlighted its significance for subscription-based businesses, particularly in metropolitan and Tier 1 cities. 'UPI Autopay on QR' leverages QR codes for rapid adoption, empowering businesses to broaden their reach and enhance visibility, ultimately accelerating growth. Businesses can integrate QR codes into their marketing efforts across various platforms. This innovation promises to streamline customer onboarding and drive growth for subscription-based enterprises.