Spotify is expanding its platform to include educational courses alongside music, podcasts, and audiobooks. Currently piloted in the U.K., the feature covers topics like business, tech, and lifestyle, with potential U.S. rollout underway. Courses could boost Spotify's revenue through paid programs, complementing its ad-based and subscription models, as the company diversifies beyond music to grow its audience and monetization opportunities.
Spotify is expanding its platform to include educational courses alongside music, podcasts, and audiobooks. Currently piloted in the U.K., the feature covers topics like business, tech, and lifestyle, with potential U.S. rollout underway. Courses could boost Spotify's revenue through paid programs, complementing its ad-based and subscription models, as the company diversifies beyond music to grow its audience and monetization opportunities.