Meesho, an Indian e-commerce platform with 100 million active monthly users, has harnessed data science, artificial intelligence (AI), and deep learning to revolutionize the online shopping experience for users and empower sellers. Sanjeev Barnwal, the company's CTO and founder, explains how AI assists in matching demand and supply by understanding user intent and offering personalized feeds. Voice and image search functionalities, accounting for 30% and 10% of total searches, respectively, have been developed to enhance the user experience. Meesho's open-source tech stack includes Elasticsearch, Redis, and data science algorithms to drive its AI initiatives. The company also maintains fairness by ensuring all suppliers have an equal opportunity for visibility and success. Cost optimization and in-house solutions have been crucial for Meesho's profitability.