Elon Musk’s company, X, through its AI arm, xAI, has been developing Grok, an AI chatbot with unique features designed to compete with popular models like OpenAI’s ChatGPT and Google’s Gemini. Over time, it gained the ability to generate images alongside providing text-based responses. Grok was initially launched in 2023 and was available exclusively to X Premium subscribers, but now it is made accessible to all users for free, although certain limitations remain in place.