Accenture and Google Cloud today announced a new initiative to help businesses adopt generative AI to improve operations, create new lines of businesses, and build unique customer experiences. Accenture and Google Cloud will create a global, joint generative AI Center of Excellence (CoE) that will provide businesses with the industry expertise, technical knowledge, and product resources to build and scale applications using Google Cloud’s generative AI portfolio and accelerate time-to-value. This is the latest step in Accenture and Google Cloud’s work to help organizations reinvent their businesses with generativeAI and unlock new growth opportunities. The new CoE will help enterprises determine the optimal large language model—including Google’s latest model, Gemini—to use based on their business objectives. With improved performance, efficiency, and state-of-the-art capabilities, Gemini can significantly enhance how large enterprises build and scale with AI.