Not long after Open AI’s ChatGPT made its debut, financial advisers who had depended on Jennifer Kelly's freelance 30 years of copywriting experience writing about wealth management stopped calling. We can be reasonably certain her story is typical of the experience of tens of thousands, perhaps millions of people, because at least a half dozen studies using data from freelance job boards have been published in the past year, each one building on the previous. Nonpublic data from within at least one such service corroborates this work.