Amazon Web Services (AWS) will launch an AI agent marketplace on July 15 at the AWS Summit in New York City, partnering with Anthropic. This platform allows startups to directly offer AI agents to AWS customers, advancing distribution amid competitive pressures. Anthropic, which anticipates additional multibillion-dollar investment from Amazon, aims to leverage its involvement to boost revenue beyond the reported $3 billion annualized figure. This move positions AWS to unlock significant new revenue streams.