Deloitte India's whitepaper states that India's Open Network for Digital Commerce (ONDC) has the potential to transform the e-commerce sector, providing visibility of products and services for consumer and retail brands. ONDC, launched in April 2022, aims to challenge foreign e-commerce giants like Amazon and Flipkart. The network allows interoperability between platforms and integration of online stores. By 2030, India's e-commerce market is expected to reach $350 billion. While there are challenges, such as customer experience and data ownership, the ONDC is expected to democratize e-commerce and benefit small businesses. Consulting firm Deloitte India’s whitepaper last week on Open Network for Digital Commerce (ONDC) said it has the potential to transform the country’s e-commerce sector and, among other industries. A Government of India initiative, ONDC is not an application or a platform but an open network which is inclusive and benefits both buyers and sellers.
Deloitte India's whitepaper states that India's Open Network for Digital Commerce (ONDC) has the potential to transform the e-commerce sector, providing visibility of products and services for consumer and retail brands. ONDC, launched in April 2022, aims to challenge foreign e-commerce giants like Amazon and Flipkart. The network allows interoperability between platforms and integration of online stores. By 2030, India's e-commerce market is expected to reach $350 billion. While there are challenges, such as customer experience and data ownership, the ONDC is expected to democratize e-commerce and benefit small businesses. Consulting firm Deloitte India’s whitepaper last week on Open Network for Digital Commerce (ONDC) said it has the potential to transform the country’s e-commerce sector and, among other industries. A Government of India initiative, ONDC is not an application or a platform but an open network which is inclusive and benefits both buyers and sellers.