Forrester’s data shows that digital payments are the most used payment method in the US today. In 2023, 69% of US online adults said that they had used a digital payment method over the past three months to make a purchase. PayPal is still the most used digital payment method in the US. In 2023, 40% of US online adults used PayPal over the past three months to make a purchase. But its consumer adoption rate has hovered around 40% since 2019. By contrast, only 24% of US online adults have used Apple Pay recently to make a purchase, but Apple Pay’s adoption has more than doubled since 2019. Meanwhile, adoption for each of the “buy now, pay later” leaders is still in the single digits, despite their prevalence on retailer checkout pages. A digital payment, sometimes called an electronic payment, is the transfer of value from one payment account to another using a digital device or channel.