Alex Ewing, CEO of OneScreen.ai, is reviving billboard and out-of-home (OOH) advertising for startups, helping companies like fintech Ramp and recruiter Karat enhance brand visibility. Ewing emphasizes the creativity and effectiveness of OOH ads, especially as digital advertising faces challenges. OneScreen leverages demographic and location data to optimize ad placement and measure success.
Alex Ewing, CEO of OneScreen.ai, is reviving billboard and out-of-home (OOH) advertising for startups, helping companies like fintech Ramp and recruiter Karat enhance brand visibility. Ewing emphasizes the creativity and effectiveness of OOH ads, especially as digital advertising faces challenges. OneScreen leverages demographic and location data to optimize ad placement and measure success.