OpenAI has launched Businesses in ChatGPT in beta. Companies can claim verified profiles through Business Hub, update details, prices, and stock, and see aggregated data on how often ChatGPT mentions them and drives website clicks. OpenAI says it does not share individual user chats with businesses. Eligible US e-commerce and online-service firms can also launch business agents. When a brand appears in a ChatGPT answer, users can open its profile and start a separate, labeled conversation with the agent, which answers using the company’s product information. These agents can be sponsored as destinations for ChatGPT Ads. Agents must disclose they are AI, keep prices accurate, and avoid pressure tactics. Purchases require explicit user approval and currently send buyers to the brand’s own site. The feature targets ChatGPT’s 1.2 billion weekly users.
OpenAI has launched Businesses in ChatGPT in beta. Companies can claim verified profiles through Business Hub, update details, prices, and stock, and see aggregated data on how often ChatGPT mentions them and drives website clicks. OpenAI says it does not share individual user chats with businesses. Eligible US e-commerce and online-service firms can also launch business agents. When a brand appears in a ChatGPT answer, users can open its profile and start a separate, labeled conversation with the agent, which answers using the company’s product information. These agents can be sponsored as destinations for ChatGPT Ads. Agents must disclose they are AI, keep prices accurate, and avoid pressure tactics. Purchases require explicit user approval and currently send buyers to the brand’s own site. The feature targets ChatGPT’s 1.2 billion weekly users.