PayPal-backed Rasa has raised $30 million in a Series C round to grow its generative conversational artificial intelligence (AI) platform for enterprises. The company aims to redefine how businesses use generative AI-powered chat and voice platforms at scale, Rasa said in a Wednesday (Feb. 14) press release. “With our technology, we’re well positioned to transform how businesses interact with their customers, making every conversation impactful and personal,” said Rasa CEO Melissa Gordon. “We will use the funding to advance our technological leadership and strengthen our market presence.” Rasa’s open and extensible conversational AI powers AI assistants that align with its customers’ business logic and provides meaningful and practical user engagement, according to the release. The company’s solutions power two of the world’s top three banks, major insurers, global travel and hospitality companies, and other large, global brands.