A 2017 trend report from the global logistics company DHL found that augmented-reality headsets improved the productivity of warehouse pickers by up to 15%. The latest AR headsets, which look similar to conventional prescription eyewear, could extend productivity benefits across every aspect of logistics—and even beyond. ""The biggest, most promising area is the supply chain, 100%,"" said Paul Travers, the president and CEO of Vuzix, an AR headset manufacturer founded in 1997. ""The idea of helping people in the warehouse, helping people in the front of the store, and augmenting humans in the supply chain is a big deal, and with AI being used, it's going hand in glove with all of it."" Among the companies developing Vuzix's headsets is LogistiView, founded in 2014 to create software that supports automated decision-making and work planning in warehouses. Those decisions can be conveyed to workers through AR headsets.